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Copywriter in Elgin, IL at Sears Holdings Corporation

Date Posted: 4/30/2019

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Elgin, IL
  • Date Posted:
    4/30/2019
  • Job ID:
    974079BR

Job Description

Req/Job ID: 974079BR
Employing Entity: Transform SR LLC
Employment Category: Regular, Full-time
Job Function: Marketing/Advertising
Store ID: 36950: Digital Asset Divisn-Elgin IL

The full-time Copywriter position is based on-site at our studio in Elgin, IL and is focused on developing online content. In this role, the primary responsibility is writing product descriptions for sears.com and kmart.com. This includes descriptions for the softlines categories of apparel, footwear and home, as well as hardlines categories, which can be more technical in nature. These descriptions employ SEO best practices with an emphasis on strong keywords and feature/benefit statements, accurate and engaging content, adherence to AP and brand style guidelines, and thorough editing/proofreading. In addition to product descriptions, the Copywriter will develop other online content, including blogs.

Job Requirements

Job Duties/Responsibilities:
•Writes online product descriptions exhibiting a firm grasp of AP and company style guides, as well as SEO principles, to ensure copy aligns with best practices and brand standards.
•Researches industry trends in order to write keyword-rich, customer-focused copy.
•Works closely with team of copywriters in fast-paced production environment to ensure daily deadlines and priorities, as outlined by Associate Creative Director, are met.
•Thoroughly proofreads copy at end of each day prior to editor review, and embraces and implements editors' feedback.
•Develops other online content, including blogs.

Job Requirements:
•BS/BA degree in Communications, English, Journalism, Marketing, Advertising or related field
•1 to 4 years related professional experience
•Solid understanding of AP Style and SEO principles
•Strong editing/proofreading skills
•MS Office proficiency

#Corporate
36950