Sr. Manager of Growth Marketing in Hoffman Estates, IL at Sears Holdings Corporation

Date Posted: 7/8/2019

Job Snapshot

  • Employee Type:
  • Location:
    3333 Beverly Road
    Hoffman Estates, IL
  • Date Posted:
  • Job ID:

Job Description

Req/Job ID: 979014BR
Employing Entity: Transform SR Holding Management LLC
Employment Category: Regular, Full-time
Job Function: Marketing/Advertising
Store ID: 58491: Sears Holdings Management Corp

Shop Your way is looking for an innovative performance marketer who is creative, technically savvy, data-driven and relentless in pursuit of growth. You will be the main driver of our customer acquisition strategy and measurement across all channels including but not limited to social advertising, affiliate marketing, SEM, SEO, app install networks and a handful of other channels. Over time, it will include anything and everything that can help drive new customer growth. You will play a critical role in identifying, implementing and measuring new growth programs to drive customer acquisition and retention at scale.

Job Requirements

•Manage, measure and optimize our paid and organic user acquisition and engagement programs•Get the most out of current channels through ongoing optimization and build out new channels to drive future growth•Partner with analytics and product management to drive strategy around attribution, tracking, full funnel experience and landing experiences for all paid and owned channel marketing•Work closely with the Creative team to develop high-performing ads. Work closely with Product Management to make sure we're optimizing acquisition efforts alongside deeper product efforts•Establish processes and systems to ensure experimentation and measurement can be done in a scalable and repeatable model•Own and optimize all relevant marketing KPIs for growth

#Corporate, #SYW