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Mgr Marketing Planning in San Francisco, CA at Sears Holdings Corporation

Date Posted: 2/17/2019

Job Snapshot

Job Description

Req/Job ID: 965486BR
Employing Entity: Sears Holdings Management Corporation
Employment Category: Regular, Full-time
Job Function: Marketing/Advertising
Store ID: 38112: Sears SF Apparel Office 38112

Manager, Marketing Planning (San Francisco Apparel Office)

Our Marketing Planning Team is in search of an experienced and talented marketer with proven experience in promotion planning to support the Softlines Businesses (Apparel, Footwear, Fine Jewelry and Home). This person should be able to demonstrate a broad understanding of all aspects of promotion planning, including planning, process, execution, and follow up/communication. As one of the members of the Marketing Planning team, this individual will be responsible for integrating our go to market strategy across all Softlines Businesses. Ability to work with a broad group of cross-functional constituents, and the ability to work on multiple projects at any given time is key to success in this role.

Job Requirements

KEY JOB RESPONSIBILITIES:
  • Partner with other Marketing Manager as liaisons between the Hoffman Estates Marketing team and the San Francisco Merchant team
  • Lead integration of priority promotional offers/stories to be supported in all channels (print/digital advertising, email, online, social, mobile, etc.)
    • Meet with merchant teams to develop an integrated marketing plan
    • Recommend key merchandising categories of relevance to the merchant teams
    • Coordinate and align category marketing plans with brand strategy and category promotional plans
  • Manage Monthly Marketing Meetings:
    • Meeting structure
    • Scheduling (including room and video conference reservation)
    • Creation and publication of agenda, meeting materials, and meeting notes
  • Stay on top of all data sources for the retail category, competitive and customer information
  • Create and update the Promotional Event Calendar for the Sears & Kmart Softlines Business Units
  • Miscellaneous duties as assigned

REQUIREMENTS:
  • Bachelors in Business/Marketing or equivalent marketing experience
  • 2-5 years' experience in retail marketing
  • Experience in Apparel industry a plus

Role specific abilities/skills –
Thought Leadership
  • Experience in promotional planning and execution
  • Strategic Thinker
  • Ability to analyze data/results
  • Ability to take initiative, ask and offer help, when needed
Project Management
  • Ability to work with internal/external resources to achieve goals
  • Experience driving marketing programs from concept to implementation
  • Strong organizational skills and detail management
Relationship and Team Building
  • Stay on top of all data sources for the retail category, competitive and customer information
  • Create and update the Promotional Event Calendar for the Sears & Kmart Softlines Business Units
  • Miscellaneous duties as assigned

REQUIREMENTS:
  • Bachelors in Business/Marketing or equivalent marketing experience
  • 2-5 years' experience in retail marketing
  • Experience in Apparel industry a plus

Role specific abilities/skills –
Thought Leadership
  • Experience in promotional planning and execution
  • Strategic Thinker
  • Ability to analyze data/results
  • Ability to take initiative, ask and offer help, when needed
Project Management
  • Ability to work with internal/external resources to achieve goals
  • Experience driving marketing programs from concept to implementation
  • Strong organizational skills and detail management
Relationship and Team Building
  • Superior teambuilding skills
  • Strong relationship building skills and demonstrated ability to work in a matrix organization
  • Excellent oral/written communication skills, ability to communicate with senior level executives



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