Manager, Social Media for Shop Your Way (Chicago) in Hoffman Estates, IL at Sears Holdings Corporation

Date Posted: 7/8/2019

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    3333 Beverly Road
    Hoffman Estates, IL
  • Date Posted:
    7/8/2019
  • Job ID:
    979083BR

Job Description

Req/Job ID: 979083BR
Employing Entity: Transform SR Holding Management LLC
Employment Category: Regular, Full-time
Job Function: Marketing/Advertising
Store ID: 58491: Sears Holdings Management Corp

The Manager, Social Media is responsible for the social media strategy for Shop Your Way. This position is responsible for the constantly changing trends in social media and social networking. This position utilizes social networking technology, new media and online community resources to promote Shop Your Way to members and future members. This position drives the success of social networking objectives, strategies, products, etc. through effective marketing planning, implementation, and constant assessment of impact.

Job Requirements

PRIMARY RESPONSIBILITIES
  • Develops and implements a strategic plan for social and community networking, and implement the coordination efforts within various departments
  • Evaluates social audiences, understands their needs, and determines when and how to communicate with them.
  • Develops and manages viral marketing campaigns, and maintains presence on social networks, including Facebook, Twitter, Instagram, Youtube, and others
  • Creates, facilitates and participates effectively and authentically in key conversations about SYW on blogs and other online social media channels
  • Collaborate with Personal Shopper teams to build close, transparent relationships with our most engaged users, manage user feedback, and share community insights.
  • Generate, edit, publish and share daily content (original text, images, video or HTML) to build meaningful connections, create online brand awareness and encourage customers to take action
  • Manage Social actions within SYW.com, developing a social strategy to enhance the social connections on the owned platform.


REQUIRED EDUCATION, SKILLS and EXPERIENCE
  • BS/BA degree in related field preferred
  • Minimum of 5 years related professional experience
  • Experience running a business on Social Media
  • Must have multi-channel experience (Instagram, Facebook, Twitter, LinkedIn, etc.)
  • Paid Social Media experience is a huge plus!


#Corporate, #SYW
58491